US-BANK 2015 CAMPAIGN

The project is a series of nine posters for the USBank. The task was to remove some ellements from the original images in order to be drawn by an illustrator afterward. It was not a creative job in the "artistic" way per say, but I really had to pick up my brain to re-invent the parts I was removing. Some of these images were "monsters" to composite. and retouch. I really had fun finding solutions to make these images work. It involved a lot of digital painting and even 3D modeling for some. For Globalhue New York Creative Director: Amany Mroueh, Senior Art Director: Nichola Taylor Production Manager: Lori Maas Retouching and Compositing: Arnaud Giroux

 
 
 
The project is a series of nine posters for the USBank. 
 
The task was to remove some ellements from the original images in order to be drawn by an illustrator afterward. 
 
It was not a creative job in the "artistic" way per say, but I really had to pick up my brain to re-invent  the parts I was removing. 
Some of these images were "monsters" to composite and retouch. I really had fun finding solutions to make these images work.
It involved a lot of digital painting and 3D modeling for some.
 
For Globalhue New York
 
Creative Director: Amany Mroueh,
Senior Art Director: Nichola Taylor
Copy Writing: Josh Rosenblat
Production Manager: Lori Maas
Retouching and Compositing: Arnaud Giroux
 
 
 
 
USB Sponsorship CHINESE
Original Image
Composited and retouched image
 
 
 
 
USB Sponsorship KOREAN
Original Image
Composited and retouched image
 
 
 
 
USB Sponsorship AFRICAN AMERICAN
Original Image
Composited and retouched image. 
 
 
 
 
USB Sponsorship HISPANIC AMERICAN
Original Image
Composited and retouched image
3D table.
The rim of the table was impossible to composite with the original picture ellement. 3D was the solution.
 
 
 
 
USB Sponsorship COMMUNITY
Original Image
Composited and retouched image. 
Probably the most complicated one along with the african American and Hispanic images.
 
 
 
 
USB Sponsorship YOUTH
Original Image
Composited and retouched image
 
 
 
 
USB Sponsorship FINANCE
Original mix images. Legs and shadow from the top image to composite with the upper body of the bottom one.
Composited and retouched image
 
 
 
 
USB Sponsorship PHILLIPINO
Original Images to composite.
Composited and retouched image
 
 
 
 
USB Sponsorship LGBT
Original Image. 
Composited and retouched image. Just some wrinkles on the left woman T-shirt to retouch.
 
 
 
 
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